The “What I Be Project” is about honesty. Todays society is counting on standards and false smiling, we are often judged, ridiculed, and the people make jokes, laugh and lie. Steve Rosenfield photographer and desginer, started this project in hope to open up the lines of communication and to help everyone accept diversity with an open mind & heart. He invites the people in front of the camera to display their insecurities by writing it on their skin. We love this project and like t support it with our site. Please feel free to share it! Handwritten lettering could show us this way how typography is functioning as a language and media for awesome communication.